Several months ago, I was thrilled to attend the Cool vs. Cruel Competition Awards held at the TriBeCa Grand Hotel. The event was the culmination of the creative efforts of both the Humane Society of the United States and students of the Art Institutes. The designs on display (and on models looking gorgeous as they mingled with the rest of us) were all so fantastic — proof that, even when there is a resurgence of fur on the runways, it is possible to be fur-free and cutting edge at the same time.
I especially love the HSUS Fur-Free Campaign for its work with fashion students; these budding designers are the future trendsetters of the fashion world. Giving them this kind of incentive early on, and helping them become more mindful in their design process of the potential impact on animals, is simply AWESOME! Since 2009, The HSUS has been presenting at the prestigious design school to educate students about the problems associated with animal fur.
Now, more exciting news in the realm of cruelty-free fashion: The Humane Society of the United States and Donna Salyers’ Fabulous-Furs have launched a faux-fur design competition at Parsons The New School for Design. Parsons alumni include Donna Karen, Marc Jacobs, Jason Wu, Tom Ford, Isaac Mizrahi, Anna Sui, Mark Badgley and James Mischka. So the winner of this competition will be in good company.
The contest challenges students to create faux fur designs within the categories of women’s wear, menswear, children’s wear, or accessories, to be developed for inclusion in their senior thesis or other major studio project. Later this year, six finalists will be selected by a panel of industry experts to receive sponsored material from Donna Salyers’ Fabulous-Furs. The finalists will be judged for inclusion in future exhibitions at Parsons and will compete to win cash prizes awarded by The HSUS. I can’t wait to see what they come up with!